Redical, the owner and operator of The Liberty Romford, has announced the opening of Little Wonder Street, a family-focused entertainment concept on Laurie Walk, following the centre’s strong performance over the summer.
The Little Wonder Street site is the brand’s debut, taking up a unit that spans 11,168 sq ft at the centre. The new concept is an evolution of The Liberty Romford’s tenant mix, providing the local catchment with a thoughtful play space, designed to foster imaginative thinking and socialisation. The space itself comes equipped with a village for children to encourage role-play, with 11 ‘day-in-the-life’ rooms, including Romford Vets, Village Fire Station, Village Dentist, Medical Centre, Stables, and Sensory Room. The space also hosts café facilities for parents, and a soft play area for younger children.
All around, summer was a stellar period for the destination, and Little Wonder Street is expected to build upon this success. Across July and August, The Liberty welcomed over 1.1 million visitors each month, with this year’s footfall on track to surpass 14 million visits (up 6.4% from 2025).
Dan Tucker, Leasing Manager at Redical, commented: "The debut of Little Wonder Street, following on from the opening of Flying Tiger and ahead of the upcoming launch of Costa Coffee, has come at a pivotal time in the destination’s elevation. As we come off the back of a strong period of summer trade, we know this extension of our family-focused leisure offer will resonate with our local catchment, as consumers seek out more diversity and consideration in their local retail destinations.”
Isil Gjoka, Director of Little Wonder Street, added: “Our debut at The Liberty Romford is a brilliant step for us, as we know we’re bringing Little Wonder Street to such a wide, engaged catchment that will truly make the most of it. At our core, we value the fostering of imaginative young minds, and we know that we’re now well-positioned to achieve just that at The Liberty.”
This announcement follows the launch of Danish variety retailer, Flying Tiger, at the centre, which will work alongside Little Wonder Street to bolster the family-friendly offer and drive further footfall across the scheme. This has further enlivened the destination as a whole, whilst also demonstrating Redical’s ability to secure leading tenants destined to further transform The Liberty Romford.
Cushman & Wakefield and Green & Partners acted for The Liberty Romford, while Little Wonder Street represented themselves.
